Blaze Owens
Staff UX Researcher · Meta Reality Labs
Experience
Meta
- Staff UX Researcher | Reality Labs Feb 2026 – Present
- Senior UX Researcher | Reality Labs Aug 2021 – Feb 2026
- UX Researcher | Sales & Marketing Interfaces Mar 2019 – Jul 2021
- Owning end-to-end research vision and strategy for multiple product areas spanning AI, hardware, and software
- Navigating extreme ambiguity on conceptual hardware and software by developing novel research approaches that generate signal before products exist
- Delivering research that has directly informed executive go/no-go decisions on flagship product capabilities and shaped long-term product roadmaps
InEight
- UX Researcher II Feb 2018 – Feb 2019
- UX Researcher (via Modis) Mar 2017 – Feb 2018
- Established and scaled UX research from the ground up as the company's first dedicated researcher, defining research practices and integrating user insight into product decision-making.
- Led generative and evaluative research to identify usability and workflow gaps in enterprise construction software, directly informing new feature development and roadmap prioritization.
Independent Consultant
- UX Researcher May 2016 – Mar 2017
- Conducted foundational discovery and market research for early-stage startups, helping teams identify core value and usability barriers while improving retention through iterative frameworks.
Sonos
- Product Management Intern Jun 2015 – Aug 2015
- Conducted evaluative frameworks for Trueplay, combining in-home studies, lab testing, and surveys to shape early calibration experiences prior to launch.
- Identified usability risks in Playbase packaging design through research, influencing changes to the latching mechanism adopted in the final shipped product.
Education & Expertise
Education
-
Iowa State University
MS, Human-Computer Interaction -
University of Nebraska-Lincoln
BA, Psychology
Methods
Multi-Modal Evaluation
Foundational Discovery
Evaluative Frameworks
Benchmarking
Field Ethnography
Contextual Inquiry
RITE
Longitudinal Studies
Strategy
Organizational Alignment
Executive Influence
Strategic Forecasting
0 >> 1 Product
Product-Market Fit
Research Ops
Mentorship
Tools
Claude Code
Airtable
ChatGPT
NotebookLM
Final Cut Pro
Lookback
Qualtrics
Product
Behavioral De-risking
Go-to-Market
KPI Measurement
Requirement Definition
Roadmap Orchestration